Orangutan Foundation [Winner]
A short video and pamphlet/poster for the Orangutan Foundation. The video is in portrait mode made for Instagram stories, IGTV and/or TikTok to reach a wider audience. It shows everyday items that uses palm oil, taking a more confrontational approach. Raising awareness of the deforestation in Borneo and Sumatra islands that affects the orangutans habitats and people's livelihoods who also rely on the rainforest.
The pamphlet informs readers about what is going on and how they can help in a storytelling way. Educates people more on the lives of the orangutans in Borneo and Sumatra. Comes with a poster that can be hung on a wall. Illustration style that is simple, eye-catching and friendly.